was pointed towards this today by a female friend:
http://www.selfridges.com/en/Beauty/Cat ... BODYPERKS/
The natural look is back. Nipples are in. From your favourite magazines, to stars gracing the red carpet, women are showing off their breasts with pride. Body Perks nipple enhancers are the latest fashion accessory for your breasts, so take the lead from Sex and the City's Samantha and draw attention to your natural assets. For full effect, wear under a soft cup bra for enhanced, perky appeal.
Sure I remember similar things from years back, seems they are making a comeback ;p